Marilyn Janssen is the VP of marketing operations for Caesars Entertainment where she works on bringing innovative marketing technology to life. Janssen knows that data insights coupled with real time marketing is key to changing customer behavior. She was the project manager for the first real time customer relationship marketing system for Caesars which sparked her passion for technology innovation. She has gained a vast amount of knowledge across the gaming industry having worked in finance, revenue management, information technology and marketing for Caesars. Marilyn holds a degree in economics from the University of Chicago.
